Devon Web Soapbox

08 18 08
Coins

Pay Per Click Advertising

By AF

An introduction to the pros and cons of Pay Per Click (PPC) advertising.   MORE >>
08 18 08
Chain

Linking Strategies

By AF

Any good SEO expert will emphasise the importance of a good linking strategy as part of an integrated e-marketing plan. Here's a few hints and tips to get you started.   MORE >>
08 12 08
Google Results Examples

Devon SEO companies may get you banned

By DT

Is it worth a short boost to your websites search position if it risks getting your site banned for life in Google? SEO companies often cause more damage than good with their unethical practices. The most common abuses a website owner is likely to encounter are shown below.   MORE >>
08 27 08
Coffee shop

Creating a sense of community

By AF

Putting community features into your site is a great way to transform visitors into regulars and, in turn, into customers. Here's a look at a few different community elements to consider.   MORE >>

information

Google Webmaster Guidelines Google strongly encourages you to pay very close attention to the "Quality Guidelines", which outline some of the illicit practices that may lead to a site being removed entirely from the Google index or otherwise penalised.
The World Wide Web Consortium (W3C) The World Wide Web Consortium (W3C) develops interoperable technologies (specifications, guidelines, software, and tools) to lead the Web to its full potential.